Shell wants Shale

I know shale oil has been covered extensively in other sources but this piece in LA Times suggests that the per barrel price point for shale oil as a viable source is $20-30, half of what I understood it to be.

According to the article, they believe this one area in Colorado would provide 8 times the proven reserves in Saudi Arabia.

It is my understanding that Canada is sitting on a much larger deposit.

It will of course mean the end of civilization as we know it according to those that oppose it.